how he sold 1000 cd’s in 30 days

udah lama ngga baca buku marketing yang “nendang”, man.. was i surprised that i would read one in an unlikely source… enter pandji pragiwaksono’s take on music industry marketing in his kick-ass ebook, How I Sold 1000 CD’s in 30 Days.

he blatantly and vividly describes the strategy for the release of his debut CD in 7 simple-yet-elegant steps.

  1. Find A Niche
  2. Learn From The Outside & The Box Office Method
  3. Trade Up
  4. Add Value
  5. Tell A Story
  6. Involve The Market
  7. Don’t Make Hits

here’s the rundown:

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